Head of Marketing
Based in the heart of the Digital Media Quarter in Glasgow, BiP Solutions is an expanding SME organisation specialising in facilitating business between the private and public sectors.
As part of an organisational review, we are now actively recruiting for the role of Head of Marketing. Leading a team of Brand Managers, you will have responsibility for defining the marketing vision and strategy to drive business growth.
What are the main responsibilities?
- Establish creative and innovative strategic marketing plans to achieve the company’s objective for revenue, profit and market share
- Develop business growth through the delivery of successful marketing campaigns spanning online and offline channels
- Design and implement creative and intuitive marketing campaign
- Define product strategy and roadmap
- Develop the team to ensure the delivery of brand identity and associated brand values
- Develop digital marketing capability across the team / wider business
- Provide intelligent market and customer analysis
- Effective engagement with the Sales Manager to develop customised pricing models
- Key stakeholder management across the business
What about you?
- Qualified marketing professional with demonstrable experience of leading and developing a successful marketing function
- Effective leadership skills with the ability to drive team success
- Experience of managing the full lifecycle of the product
- Creative and innovative in approach, with an ability to think outside the box
- Effective strategic planner with the ability to implement tactical activities
- In-depth knowledge and understanding of digital marketing to drive performance
- Ability to operate and influence at a senior level
Interested?
Please apply online, enclosing a CV and covering letter detailing what makes you the perfect candidate for this position.
For further information about the role or to obtain a copy of the full job description, please contact humanresources@bipsolutions.com
